February 24, 2021
Video URL Len Sullivan:
February 8, 2021
2020 brought a lot of changes to the business field and there's a good chance that many of these changes are going to persist in 2021. In order for you to keep your marketing plan on track, it is important for you to think about how you establish your goals. That is where creating SMART goals can…
February 4, 2021
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January 12, 2021
We have come to a pivotal moment in business. Our consumers have learned to work, shop, communicate and live virtually. Have you risen to this challenge to meet your customers, clients, and employees in this new virtual world?
December 10, 2020
There are a lot of people who are looking for an easy system they can use to manage the content on their website. Two of the most popular systems are WordPress and Drupal. There are a lot of reasons why people tend to lump these programs together. Some of the reasons why include:
November 17, 2020
HighRock is looking for a full-time Project Manager. The Project Manager is responsible for managing projects of varying size and scope, and ensures the efficiency and quality of each project under his/her purview. Although each project has a team executing the deliverables, the Project Manager is…
November 13, 2020
Our clients often ask "I'm already paying for web hosting, so why do I need to pay additional when I need support or ask for updates to my website?" It's important to understand what your web hosting service entails. First, it obviously covers hosting of your website files so your customers can…
September 28, 2020
We frequently work with the Maryland Small Business Development Center to facilitate training courses for entrepreneurs. Their most common complaint? “I don’t have enough time.” Perhaps that’s why the workshop titled, “Making the Most of your Marketing Toolkit” always has the highest attendance…
September 28, 2020
Tired of sending out the same fruit basket to customers every year? What if your holiday greeting was actually an exciting opportunity to WOW your clients and remind them of your services? We always love the opportunity create custom-holiday greetings for clients, because they are the perfect…
September 28, 2020
Since 2005, the mission of HighRock has been to help businesses succeed in the ever-changing world of marketing, technology and media. 15 years later, we still stand behind our mission, and we stand alongside our community – ready to navigate the uncharted territory that lies ahead.
January 1, 2020
HighRock is honored to announce our place on the Initiative for a Competitive Inner City's 100 List of the Fastest-growing Inner City Businesses in America, published in Fortune. The IC100 list is ranked based on companies’ five-year growth rate.
December 27, 2019
Let’s face it: annual reports can be tedious and overwhelming. Even though they contain important financial information about the company, it often comes packaged in walls of text with boring financial data or the long ramblings of CEOs or other executives. Although they are meant to give investors…
December 16, 2019
“Traditional marketing” doesn’t exist anymore, at least not in the way we’ve always talked about it. Digital marketing now encompasses the ads, commercials, and copy we think of as a part of the traditional marketing sphere. That’s why it’s crucial to invest your marketing money digitally – the web…
December 13, 2019
Success is More Than Analytics When it comes to digital marketing, tracking your success can be a complicated dance. Even with easy access to all of the analytics (# of click throughs an ad received, # of leads you got from a post, etc.), how can you translate all that information into something…
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